He’s been called “extra” over the years for a few of his antics, so it’s no surprise that Safaree Samuels went to these great lengths to promote his forthcoming album. The , but he’s getting ready to release his next project, Straitt, as an independent artist.

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With the release date approaching, Safaree decided to buy out billboard space in his hometown. That’s not enough for the flashy artist, so he decided to throw on a fur and stand on the billboard for good measure. People didn’t know exactly what was going on, but a person filming the scene noted that Fire & Rescue arrived because they believed that Safaree was someone who wanted to take their own life by jumping.

Safaree shared clips of the traffic-stopping even and wrote, “Respect the grind that’s all! Flatbush Junction in Brooklyn. I was raised here. So this one feels different. I could write a long speech but if you know you know…. BROOKLYN.‼️?.”

He added, “Jan 24th it’s STRAITT BANGERSS!! The crazy thing is when I thought to do this it was completely normal to me until I woke up this morning and spoke to some people.. ??? for real tho  and this is Normal for me! For the ppl who love me thank you. And to the ones who don’t keep looking up ☝?☝?.” Check out Safaree being Safaree below, and read more from him on why Flatbush Junction holds a special place in his heart.