Los Angeles Lakers superstar Anthony Davis recently reached an endorsement deal with Ruffles to be a creative partner for the brand, which paved the way for him to create his very own chips. On Tuesday night, Davis and Ruffles officially announced his first signature chip flavor – Lime & Jalapeno.
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In celebration of the new flavor, Ruffles will also unveil three limited-edition packaging designs, each created in collaboration with .
“From behind the scenes of sneaker creation to the art of potato chip flavors to the design process of chip packaging, it’s a real win to have a partner who’s so committed to creating new unexpected experiences for fans,” said Davis.
“I can’t wait for everyone to get a taste – literally – of the latest chapter of my Chip Deal with Ruffles, my Lime & Jalapeño signature flavor.”
Ruffles kicked off their partnership with AD back in June, as the Lakers star received a designed by well known sneaker customizer, The Shoe Surgeon. and continue scrolling for event photos from Tuesday’s grand unveiling.