At the height of Jodeci’s freaky hip-hop soul ballads, the group’s mastermind, DeVanté Swing, gathered a bunch of hungry musicians from around the country and dropped them in a 24/7 writing camp. On an average day for Da Bassment crew at Dajhelon Studios in Rochester, New York, you might have found Ginuwine in one room tinkering with a track you’d recognize as his horndog classic “Pony.” In the next area, Tweet, nearly a decade before “Call Me” hit BET, recording demos with her girl group, Sugah. Down the hall, Static Major collecting the scraps that would turn into Playa’s Cheers 2 U, the if-you-know-you-know ’90s R&B gem. Maybe you’d walk into one of DeVanté’s regular songwriting competitions, almost all of which Missy Elliott won. And you’d probably spot Timbaland—with Magoo, naturally—soaking up DeVanté’s madman fusion of gospel, gangsta rap, and new jack swing while he tried to figure out how the hell he was gonna get on.
It was Missy and her effortless flips from slow jams to jiggy rap that DeVanté wanted first. Some time after their 1991 debut Forever My Lady took them from church boys to the lotharios of R&B, Jodeci made a tour stop in Virginia, and Missy, with her R&B group Fayze (later renamed Sista), snuck backstage and sang their song “First Move” for DeVanté. Impressed—and eager to follow in the footsteps of Berry Gordy’s Motown or Andre Harrell’s Uptown Records—he offered to sign them to his newly formed Swing Mob clique. Missy, who had cut her teeth at the makeshift studio in Timbaland’s Norfolk, Virginia bedroom, said she would only go if her boy who makes their beats was invited along for the ride. Quickly, DeVanté moved Missy, Tim, the rest of Sista, and a pet ferret into a two-bedroom apartment in Hackensack, New Jersey, before relocating to Rochester as Jodeci worked on 1995’s The Show, The After Party, The Hotel.
But for all the brilliance within the walls of Dajhelon Studios, not much came of it. “Pony” fell through the cracks, Sista’s debut album was shelved, and Tim only scored a few production credits here and there. DeVanté’s mythical aura glowed so brightly that even future stars struggled to get noticed. Though he was only in his mid-20s at the time, to this day his collaborators all speak about him like a musical god. “DeVanté is the most talented person I’ve ever been around,” the late Magoo said in 2015. “He could play Bach and Beethoven impeccably. He taught himself how to play guitar in two weeks. He taught himself how to use a vocoder just so he could use it on Jodeci’s “Feenin’’’ record. He was teaching himself this stuff. I was watching this guy in awe.”
The tension mounted when the Voldemort of ’90s hip-hop sunk his claws into DeVanté: Suge. It’s not clear what exactly happened, but Suge Knight didn’t maintain many relationships that weren’t exploitative. Most graduates of Da Bassment have been tight-lipped about this era, and when they do talk, it’s like they’re reading off a teleprompter. But if you believe the way Tim tells it in his 2015 memoir, The Emperor of Sound, DeVanté buckled under all of the pressure and power, and wound up running the 1990s equivalent of a toxic TikTok influencer house.
